- November 29, 2021
- Posted by: user
- Categories:
EXP: 2-3 years
Salary: 20k-30k
Responsibility:
· As Marketing Automation Specialist, you will design email campaigns, analyze user behavior and campaign data, maintain list health, run regular emails programs and own automation set-up processes.
· Work closely with key internal marketing and sales stakeholders to shape and define how the CRM system can enable business objectives and priorities.
· Optimize marketing automation tools and support the ‘user journey to marketing qualified leads’ – the set of actions and workflows which define what email campaigns are sent to which users
· Manage ongoing analyses for campaign performance, key insights, and strategic learnings
Requirements:
· Experience creating and managing email campaigns that utilize customer data to create personalized customer journeys
· Strong ownership, execution, and follow up skills, with a bias to action
· Systematic approach to problem solving
· Excellent listener & communicator